Product Designer / Portland, OR
Crafting products where user experience, interaction, and visual design converge into something meaningful.
End-to-end redesign of a digital health platform serving 200K+ users. Led UX research, interaction design, and a scalable component system that improved onboarding completion by 40%. The platform connects patients with providers through an intuitive interface that prioritizes clarity and reduces cognitive load during stressful health moments.
A mobile banking experience built around clarity and trust. Designed intuitive transaction flows, data visualizations, and an accessible design language for diverse user demographics. The app serves over 80K active users and was recognized for its commitment to inclusive design patterns.
A comprehensive design system for a Portland-based SaaS startup. Unified tokens, component library, and documentation enabling consistent product delivery across three product lines. The system serves as the single source of truth for 12 designers and 30+ engineers.
Reimagined indoor wayfinding for a large-scale retail environment. Spatial mapping, gesture-based interaction, and real-time pathfinding reduced average navigation time by 60%. The system combines digital interfaces with physical signage for a seamless omnichannel navigation experience.
A digital editorial platform for a Pacific Northwest arts collective. Bold typographic layouts, content-driven grids, and a custom CMS interface designed for non-technical editors. The platform publishes 20+ pieces monthly and has grown readership by 300% since launch.
About
I am Alex Atienza, a product designer based in Portland, Oregon with a deep focus on user experience, interaction design, and visual craft. I believe great products emerge when empathy for the user drives every decision, from the broadest strategic moves to the smallest micro-interactions.
My design philosophy centers on clarity and intentionality. Every element should earn its place on screen. I work to reduce friction, create delight in the details, and build systems that scale gracefully without losing their human quality.
With experience spanning health tech, fintech, SaaS, and editorial platforms, I bring a cross-domain perspective to every project. I thrive in collaborative environments where design, engineering, and product strategy are deeply integrated.
Open to full-time and freelance opportunities in product design, UX strategy, and design systems.
Contact
Available for product design, UX strategy, and design systems work. Based in Portland, Oregon. Reach out via email or connect on LinkedIn.